<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Magma Reactive Blog (English)</title><link>https://www.magmareactive.com.tr/en/blog/</link><atom:link href="https://www.magmareactive.com.tr/en/blog/feed.xml" rel="self" type="application/rss+xml"/><description>Hands-on guides on technical e-commerce, Shopify, SEO, GEO and ad measurement.</description><language>en</language><item><title>Selling on Kaufland Germany: Build the operating model before the catalogue</title><link>https://www.magmareactive.com.tr/en/blog/selling-on-kaufland-germany/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/selling-on-kaufland-germany/</guid><pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate><description>Plan your Kaufland Germany launch with a focused product pilot, German listings, realistic unit economics and reliable inventory and order integration.</description><category>Marketplaces</category></item><item><title>Selling on Amazon Germany: Choose your fulfilment and listing strategy</title><link>https://www.magmareactive.com.tr/en/blog/selling-on-amazon-germany-fba-fbm/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/selling-on-amazon-germany-fba-fbm/</guid><pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate><description>Prepare an Amazon Germany launch with clear FBA and FBM decisions, useful German listings, realistic product economics and a measurable pilot plan.</description><category>Marketplaces</category></item><item><title>Ecommerce in Italy: Enter with Amazon.it and a localised offer</title><link>https://www.magmareactive.com.tr/en/blog/ecommerce-italy-amazon-it/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/ecommerce-italy-amazon-it/</guid><pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate><description>Plan ecommerce in Italy with Amazon.it, Italian product content, reliable fulfilment and a focused pilot. Connect market entry decisions to product economics.</description><category>Cross-border E-commerce</category></item><item><title>Amazon PPC: Connect advertising spend to sales and contribution</title><link>https://www.magmareactive.com.tr/en/blog/amazon-ppc-campaign-management/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/amazon-ppc-campaign-management/</guid><pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate><description>Build an Amazon PPC plan around targeting, ACoS, ROAS and product margins. Use search-term evidence, stock availability and clear tests to guide ad spend.</description><category>Amazon Ads</category></item><item><title>Shopify marketplace integration: Build one dependable order flow</title><link>https://www.magmareactive.com.tr/en/blog/shopify-marketplace-integration/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/shopify-marketplace-integration/</guid><pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate><description>Plan Shopify marketplace integration around product mapping, inventory and orders. Compare Amazon and Kaufland connections and build reliable exception handling.</description><category>Integration</category></item><item><title>EU €3 customs duty and €2 handling fee: what Temu’s decline means for sellers in Germany</title><link>https://www.magmareactive.com.tr/en/blog/eu-2-euro-handling-fee-temu-shein-local-sellers/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/eu-2-euro-handling-fee-temu-shein-local-sellers/</guid><pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate><description>How the EU’s €3 duty on low-value parcels and the €2 handling fee from 1 November change costs, with calculations and a roadmap for sellers shipping from outside and inside the EU.</description><category>Marketplace Analysis</category></item><item><title>Shopify Shop MCP and Amazon’s seller agents: how AI agents are becoming an e-commerce sales channel</title><link>https://www.magmareactive.com.tr/en/blog/shopify-shop-mcp-ai-agents-selling/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/shopify-shop-mcp-ai-agents-selling/</guid><pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate><description>Shopify opened its catalogue to every AI agent with Shop MCP, and Amazon turned its seller assistant into an agent. How sellers should prepare product data and channel settings.</description><category>Marketplace Analysis</category></item><item><title>Marketplace news, week 42 2026: what changed at Amazon, Temu, Shopify, Kaufland and eBay</title><link>https://www.magmareactive.com.tr/en/blog/ecommerce-marketplace-news-2026-week-42/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/ecommerce-marketplace-news-2026-week-42/</guid><pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate><description>The week’s key e-commerce developments for Germany, the US and the EU: bevh Q3 data, the EU €2 handling fee, Amazon peak fees, Shopify Shop MCP and Kaufland Spain.</description><category>Marketplace News</category></item><item><title>Schema.org JSON-LD for e-commerce: how to mark up Product, Offer, variants, breadcrumbs and FAQs</title><link>https://www.magmareactive.com.tr/en/blog/ecommerce-schema-org-json-ld-guide/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/ecommerce-schema-org-json-ld-guide/</guid><pubDate>Sat, 17 Oct 2026 06:00:00 +0000</pubDate><description>A complete JSON-LD guide so your product pages show price, stock, ratings and shipping in Google and are understood correctly by AI search: required fields, ProductGroup for variants, shipping and return policy, a Shopify Liquid example, and the most common mistakes.</description><category>Technical SEO &amp; GEO</category></item><item><title>GA4 Consent Mode v2 and Meta Conversions API: how to set up server-side conversion tracking for e-commerce</title><link>https://www.magmareactive.com.tr/en/blog/ga4-consent-mode-v2-meta-capi-setup/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/ga4-consent-mode-v2-meta-capi-setup/</guid><pubDate>Sat, 17 Oct 2026 06:00:00 +0000</pubDate><description>Step-by-step setup to recover conversions lost to cookie restrictions and consent management: Consent Mode v2 signals, GTM configuration, Meta CAPI with event_id deduplication, Shopify Customer Events, testing and quality metrics.</description><category>Ad Measurement</category></item><item><title>Core Web Vitals on Shopify: how to fix LCP, INP and CLS at the source</title><link>https://www.magmareactive.com.tr/en/blog/shopify-core-web-vitals-guide/</link><guid isPermaLink="true">https://www.magmareactive.com.tr/en/blog/shopify-core-web-vitals-guide/</guid><pubDate>Sat, 17 Oct 2026 06:00:00 +0000</pubDate><description>A hands-on guide to fixing LCP, INP and CLS on a Shopify store: the 2026 thresholds, Liquid code examples, an app audit, font and image strategy, and the right measurement tools.</description><category>Shopify &amp; Performance</category></item></channel></rss>